TribRating is a new joint-venture between Moody’s Investor Service and Euler Hermes. This cooperation came from a wish to create a product dedicated to middle-size companies, which allows to be rated.

Germany is the first country where the service is launched, and others are coming, like France and United Kingdom, before the end of the year.

The agency participated to create the brand identity, the website, as well as the advertising launch campaign and business items.