In 2017, Agency Et Vous was chosen by Pomme de Pain, a famous sandwich chain in France, to change its image into a Love Brand. Pomme de Pain has already changed their marketing position into a “fast-good” image based on better product quality. Pomme de Pain is a pioneer as a sandwich maker since 1980 : [...]
The objective was to discover a convincing and profitable business extension to a mindfulness-based management coaching company Andas. To disclose options that would target marketing potential we ended up using social network analysis. That is a method that identifies what kind of expert discussions are going on about business areas in the social media (mainly in [...]
Ron Blaauw is one of the most famous chefs in the Netherlands. He owns four restaurants. Three of the four restaurants are so-called “Gastrobars”. The Gastrobar concept is: dining in a Michelin star restaurant, in a casual setting. Each restaurant has their own signature kitchen and their own website. The fourth restaurant, Nacarat, was a very different [...]
„Outrageously successful“ – The new B&F Book Our new book to attract new customers is published in the 10th issue and is boasting a real track record. Because a book is characterized by several advantages: We benefit from an enormous service life and length of stay. In addition, the book offers enough space for backgrounds and [...]
