IDN Sweden

This Cup Counts is a new coffee from Finnish coffee producer Paulig that supports local non-profit organizations. For every kilogram of coffee sold, they donate € 2. The whole business strategy is built on social responsibility, and since Paulig has a century-long history of being socially responsible, you can trust that it’s not just a short-term [...]

With e-shopping’s increasing popularity comes the decline of shopping in regular stores. My Mall offers a web platform for small shops, who don’t have the means to produce their own e-shopping site. For the launch of the site in Stockholm we created an outdoor campaign and a strategy and ads for Facebook. Translation headline: Finally, there’s [...]